How do I fix keyword cannibalization problems?

How to Fix Keyword Cannibalization

  1. Restructure Your Website.
  2. Create New Landing Pages.
  3. Consolidate Your Content.
  4. Find New Keywords.
  5. Use 301 Redirects.

How do you test for cannibalization?

Thanks to these three simple methods you can easily detect keyword cannibalization:

  1. Using your website search widget. Search for keywords that you think are competing and you might find that multiple URLs will appear for one keyword search.
  2. Use the “SITE:” command.
  3. Using Google Search Console.

Why is keyword cannibalization bad?

Why is keyword cannibalism bad for SEO? If you cannibalize your own keywords, you’re competing with yourself for ranking in Google. Let’s say you have two posts on the exact same topic. In that case, Google can’t distinguish which article should rank highest for a certain query.

What is negative about cannibalization?

Market cannibalization can have a negative effect on a company’s bottom line, forcing an existing product’s life to end prematurely because sales shifted to the new product, rather than tapping into a new market as intended.

What is cannibalization Semrush?

Manual. Keyword cannibalization is when a website has multiple pages targeting the same topic or keyword, and as a result the two pages compete against each other for search engine rankings and both lose positions. As an SEO, you’ll need to spot these occurrences and quickly fix them to improve the site’s visibility.

What is cannibalization SEO?

Keyword cannibalization occurs when you have too many identical or similar keywords spread throughout the content on your website. As a result, a search engine like Google can’t discern which content to rank higher. It may also lower the rank of all the pages that share these keywords.

What are cannibal pages?

All too often, keyword cannibalization is explained as being something that happens when you have more than one page on your site that target the same keyword — that one page cannibalizes the other’s ability to rank and neither perform as well as they should, do. But this isn’t quite the case.

What is cannibalism in SEO?

What is SEO SWOT analysis?

A SWOT analysis covers four key areas: Strengths, Weaknesses, Opportunities and Threats. This is a true back-to-basics approach you can use to understand where you currently are in regard to optimizing your website and improving your SEO.

What are cannibalized sales?

Market cannibalization is a loss in sales caused by a company’s introduction of a new product that displaces one of its own older products. The cannibalization of existing products leads to no increase in the company’s market share despite sales growth for the new product.

Why do some companies let their brands cannibalize each other?

Many large companies, such as national chains, cannibalize individual store sales by placing multiple locations in the same market. By placing numerous storefronts in a market, a company may drive out competitors but will add stress to their stores, which must compete against one another.

What is cannibal page?

What is Cannibal Content? In a nutshell, cannibalisation is your website eating its own presence within search (hence the name), but even simpler it is your own pages/web properties competing with each other.